This is not how thermal paste should be applied. [credit: Jyothis / Jim Salter ]
Early this morning, Cooler Master tweeted a picture of its new spade-tipped thermal compound applicators and captioned it "we didn't change the shape of the syringe to make applying thermal paste a lot easier, but because we're getting tired of having to explain to parents that their kid isn't using drugs."
It took the Ars staff a few minutes of grappling with Poe's Law to figure out if they were serious or not. On the one hand, how many parents would really mistake thermal compound for a medical syringe? On the other hand... the world's a big place, and as recently as 2015, I needed to tell parents en masse that the most prevalent server operating system on the planet isn't malware, so who knows? But Cooler Master is probably just joining the likes of Wendy's, Denny's, and Old Spice on Snarky Brand Twitter.
What we're sure of is that the spade-tipped applicator looks a lot more pleasant to use than the general purpose closed-needle-tip syringe senior techs and enthusiasts have been grappling with for decades. If you're not accustomed to it, thermal compound is thick, goopy, and an absolute nightmare to clean off of any credit card you unwisely use to try to spread a thin film of it evenly across your new CPU, as guides have advised for as long as thermal compound has existed. (Some techs keep a "fake" credit card around for just this purpose, which at least lets them get some use out of spam credit card offers.)
Source: Ars Technica